Consistency Isn’t Just About Discipline

Everyone tells you to “be consistent.”
Post regularly.
Show up every week.
Create value.

But if it were just about willpower, you’d already be doing it.

Here’s the truth: content inconsistency often comes from three things—

• Lack of clarity
• Lack of systems
• Fear of being visible

Let’s fix each one.

1. You’re Not Clear on What to Say

You sit down to post… and your mind goes blank.
That’s not a time problem—it’s a message problem.

What to do:

• Choose 3–5 core topics tied to your offer
• Create one theme per week (e.g., gut health myths, client wins, your daily habits)
• Save past captions, reels, and emails that worked—recycle and repurpose them

Not sure what to say in your first video? Start with this guide: What to Say in Your First Wellness Video

2. You Don’t Have a Simple System

If you’re creating from scratch every time, you’ll burn out.

Try this:

• Set aside 2 hours weekly to batch record or write
• Use a tool like Trello or Notion to track content
• Reuse one piece of content across 3 platforms
• Schedule posts ahead—even one week makes a difference

Need a shortcut? Here’s how to plan a month of wellness content in one afternoon

3. You’re Subconsciously Avoiding Visibility

Being consistent means being seen—and that’s vulnerable.

Ask yourself:

• Are you afraid of being judged for being “too much”?
• Do you worry your content won’t be good enough?
• Are you waiting to “feel ready” before showing up?

You’re not alone. Confidence builds with action, not before it.
The Crush It On Camera workshop can help you feel more prepared and at ease on video.

Consistency Doesn’t Mean Daily

You don’t need to post every day.
You need to show up with purpose.

Even 2–3 quality posts per week can grow your business—if they’re helpful, honest, and aligned with your offer.

Final Thought

Content consistency isn’t about grinding harder.
It’s about clarity, systems, and self-trust.
Start small. Be real. Build from there.
And remember—your people can’t work with you if they never see you.